The hottest gecko technology creates a brand with

2022-10-15
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Gecko Technology: build a brand with quality and service

-- Mr. Xu Rui, vice president of gecko technology company/general manager of sales company

from September 21 to 23, the 18th China International lubricant and application technology exhibition was held in Beijing. The annual industry event brought together more than 200 excellent brand enterprises in the lubricant industry chain, showing international norms and professionalism. As the first portal of lubricating oil integrated into automobile and machinery genes, China has indeed brought more choices to people. Lubricating oil information (), lubricating oil market magazine, together with a strong media team, provides media services for the exhibition, and takes the platform as the carrier to promote and disseminate Youxiu lubricating oil brand among industry and end market users

this time, gecko technology came to the stage with its full range of products at the China International lubricant and application technology exhibition. As a new generation enterprise, how can gecko lubricant break through the siege and walk out of its own brand? Let's listen to the wonderful interpretation of Mr. Xu Rui, vice president of gecko Technology Development Co., Ltd./general manager of sales company

Mr. Xu Rui, vice president of gecko technology company/general manager of sales company, and Ms. Zhu Wenxuan, vice president of China Lubricant information take a cordial group photo

innovative technology excellence

gecko brand covers more than 1000 varieties of automotive lubricants, industrial lubricants, marine lubricants, greases, antifreeze, brake fluid and automotive maintenance products, which can provide professional, comprehensive and excellent lubrication and maintenance solutions for vehicles and equipment. Nowadays, long oil change cycle, cleanliness and helping users reduce costs and increase efficiency to a greater extent have become the general trend of the development of global lubrication technology. Gecko lubricant has a strict treatment scheme in providing users with a more valuable lubrication experience. "At present, the requirements for environmental protection products in all markets are relatively strict. If the power consumption is too high, the loss will not be small for a long time. Gecko technology has made breakthroughs in base oil and additives; in the selection of base oil, imported or domestic large brand products such as PetroChina, Sinopec, Formosa Plastics, Chevron, etc. additives are based on different varieties of gasoline engine oil, diesel engine oil, construction machinery oil, etc Carry out strict screening, and strive to exceed the requirements of lubricity, cleanliness and dispersion. "

president Xu also revealed that gecko technology will go to the high-end product line. StarTech has made great efforts to overcome the shortcomings of the longitudinal load (tension) device of the original experimental machine, and double the number of test pieces should be retested with full synthetic and semi synthetic oil; The re inspection result still has 1 unqualified sample, which actively responds to the national environmental protection policy, energy conservation and emission reduction, and environmental protection

demonstrate brand strength with quality and service

while strictly controlling quality, gecko adheres to the service concept of "customer first" and works with the strong to provide OEM services for XCMG group, Rizhao Port Group, Lianyungang Port Group, etc; President Xu said confidently: "Thanks to large-scale global procurement, gecko lubricants have an absolute competitive advantage in local OEM services. At present, China's demand for automotive oil and industrial oil market is huge, and the overall economy is growing rapidly. We maintain cooperation with many large factories. In addition to raw materials, gecko's biggest feature is to provide a full range of services, including the packaging materials of products, which are self-produced, whether lubricating oil products or lubricating grease products, Everything is available. "

at present, the selection of lubtop2017 annual general evaluation list of China's lubricant industry is in full swing. Gecko technology has become a candidate for the two awards of "top ten independent brands of China's lubricants" and "best smart factory in the industry" with its excellent industry performance and market reputation. According to President Xu, gecko factory, which was officially put into use in 2016, adopts fully automated equipment and control system, has Schneider automation program, DCS industrial automation system, ERP management system, and is equipped with eight fully automated filling production lines, supplemented by advanced equipment such as precision filtration system, METTLER TOLEDO weighing system, and several palletizing robots, so that the whole production line has high control accuracy and the production process is intelligent, modernization; It has outstanding performance in reducing losses and controlling production costs, which is conducive to the modern management of enterprises and realizes the serious production of each barrel of oil with high standards and requirements

in June this year, gecko technology and CCTV advertising company held a grand signing ceremony in Beijing Sinopec Conference Center, which not only demonstrated gecko's strong brand strength, but also a wonderful bloom of brand image. From the first day when the product came into the market, gecko lubricants firmly pursued the concept of high quality and high standards to produce every drop of oil; Gecko products have received a good response in the market. President Xu believes that while building high-quality products, the road of brand building must be kept up. In this era of highly homogeneous products, technology and brand are the best choices to stand out. Next, gecko will deepen brand construction and achieve the goal of long-term development

take advantage of the situation to set sail to help take off

talking about the current situation of China's lubricant market, president Xu is optimistic, "the situation that international brands occupy a large share is bound to change. China's economy is developing at a high speed, and the domestic car ownership has reached an unprecedented prosperity. With the increase of lubricant demand, we are confident to improve the market share of gecko brand." At present, China has a large number of lubricants, but there are not many really excellent brands, and generally do not pay attention to independent technology research and development. For gecko, having a strong and professional R & D team is the key to ensure product quality and competitiveness; Only when the quality is good can consumers feel relieved to use it; Secondly, impress dealers, garages and end users with high-quality services. Gecko lubricant's "quality journey" activity has received strong support from end customers

those who do things often become, and those who do things often arrive. President Xu has repeatedly stressed that gecko technology will become another bright pearl of the Oriental bridgehead of the new Eurasian Continental Bridge by building a brand through quality and service, realizing the "Centennial plan" of gecko branding, and constantly improving technology and service levels, self-improvement, and maintaining the progressiveness of the industry at all times

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